Newsletters and email campaigns
A good reason to open the email.
A launch, a new collection or a useful idea. We build your message around something worth sharing with your readers.
Let’s talk about content
Email design and development: DigiDraft. Brand illustrations: artists collaborating with PIESKOT.
From the subject line to the click.
The subject and preview open the conversation. The body develops one idea and the button leads to the right destination. We also check the mobile view. Our work for PIESKOT shows an example of this scope.
Explore the PIESKOT newslettersFrom idea to finished content.
Deliverables and publishing responsibilities follow the agreed scope.
-
A campaign idea, subject, preview and email copy.
-
Design and an agreed template or implementation in your platform.
-
Links and a test version checked before sending is approved.
DigiDraft / brief
Start with the readers and the message.
- Campaign goal, offer and materials to feature.
- Information about your audience list and permission to use it.
- Your email platform and the person approving sends.
Before we begin.
Do I have to change email platforms?
Not by default. We first review your current system, its capabilities and the changes you need.
Can you create a sequence of emails?
Yes. Its purpose, order, triggers and platform are agreed on separately. Automation is included only when specified in the scope.